Wednesday, October 20, 2021
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The best video game trailer you’ll see this week is about brake pads

There are game trailers, and then there are Polyphony Digital game trailers – overblown, melodramatic and frequently marvelous, the one that’s just dropped to announce a new partnership with Brembo might well be a new favourite.

It offers a brilliantly moody monochrome look within the factories of Italian brake manufacturer Brembo – a place I’d thought might have been fairly mundane, but the tense Hollywood soundtrack and loving shots of all that machinery have convinced me otherwise. By the time those pads had been bolted onto a GT3 Audi R8 I’ll admit I was on the edge of my seat.

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